Lead Marketing Manager OTT

AT&T - El Segundo, California

Want a job that commands attention? That’s exactly what our Marketing team members do every day. From grassroots efforts to major markets, you’ll connect our customers to the coolest offerings around. And thanks to big ideas and creative solutions, AT&T is one of the biggest brands in the world – leading the way across telecommunications, high-speed Internet and pay TV.  Get in on the conversation.

The Lead Marketing Manager OTT is a new role in which you will plan for the effective development and implementation of longer term marketing projects related to our DIRECTV Now product.  You’ll also define market requirements to increase product/service volume, revenue, and customer satisfaction and promote customer awareness and field sales effectiveness through marketing communication projects.  In addition, you’ll develop the marketing framework and messaging for DIRECTV Now to be used through various channels.

The successful candidate will:

• Oversee work prioritization, forecasting, scheduling and coordination of resources for projects
• Partner with teams across the marketing organization

• 6 years’ marketing experience with a subscription-based service
• Prior experience with “Over the Top” and digital first marketing
• Strong analytic and fact-based decision-making skills
• Proficiency with MS Office Suite
• Exceptional organizational and problem solving skills and proven ability to handle multiple projects

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Posted: 30+ days ago

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